This is the grand stage where the industry titans congregate. Want to be counted among them? This Summit is the ultimate gathering place for the most successful and ambitious auto repair shop owners.
Learn from world class speakers and trainers. This years speakers includes Kathleen Quinn Votaw, Author of Dare to Care in the Workplace and Solve the People Puzzle, Dominic Garcia, Regional Vice President of WORLDPAC, Kieran O'Brien, Founder of Shopgenie, and Kevin Bassett, Owner of Bassett and Associates, PA. The insights and strategies shared by these thought leaders are exclusive to this event. Get inspired, get informed and get ahead.
Engage in immersive workshops and sessions that challenge conventional thinking. Discover how to sharpen your business acumen and cultivate an empowered team. All are aimed at catapulting your business to unparalleled heights.
Enjoy a relaxing retreat near Denver and Boulder with the Rocky Mountains as your backdrop, at the Omni Interlocken Resort and Spa - Broomfield, Colorado.
In an industry as competitive as ours, the top spot is reserved for those who dare to innovate and take bold steps. Here's your chance to not just be a part of history but to make it. Build a legacy that others will aspire to for years to come.
Scott isn't your average business "guru"—he's a proven performer with real credentials and real results. He built and sold multiple companies, including two that made the Inc. 500 list—ranking #59 and #106. He co-founded an IT consulting firm that scaled from zero to $85 million in just 21 months, hitting a market valuation near $1 billion. That's not theory. That's execution.
Tony Robbins trusts him. So did Chet Holmes. Spartan Race's Joe De Sena called on him for growth strategy. Why? Because Scott delivers what matters: more profit, more clarity, more control.
"Scott immediately identified over $930,000 of increased profit potential—most of it achieved without any big changes." – Chuck Boyce
If your business has money hiding in plain sight, Scott will find it. If growth has stalled, he'll break it wide open. There is no fluff, no gimmicks, just battle-tested strategy that moves the needle.
If you're serious about turning your shop into a true wealth-building machine, Scott Hallman is who the experts call when they need help.
Director of Strategic Growth, Transformers Institute
20+ Years in Automotive | AMG Expert | Elite Sales Strategist
Doris Barnes delivers sales strategies that actually work—straight from the front lines of the auto industry. From her early days as an AMG Expert at Mercedes-Benz to leading shop growth at Elite Worldwide, she’s spent her career helping shops close bigger tickets with less resistance.
Now at Transformers Institute, she equips service advisors with the tools to convert more customers, boost ARO, and stop letting money walk out the door. Shop owners trust her because she gets results fast.
Sales Trainer, Transformers Institute
10+ Years in Auto | All-Star Service Advisor Trainer | 17 Years in Sales
Jen doesn’t guess what works—she knows what works because she’s trained thousands of service advisors face-to-face. With over 17 years in sales and a decade in the trenches of the auto industry, she’s the powerhouse shops call when their front counter starts bleeding revenue.
She earned national recognition at Elite Worldwide, named Ratchet+Wrench’s All-Star Service Advisor Trainer—not by being flashy, but by getting advisors to close more, discount less, and perform like pros.
Jen’s builds front-counter teams that sell with authority and bring dollars through the door.
With the Rocky Mountains as your backdrop, the Omni Interlocken Hotel is the perfect choice for a Colorado getaway. Within easy reach of Denver, Boulder, and Estes Park, it’s a place for relaxation or exploring the great outdoors. Tee off on our 27-hole championship golf courses, take a dip in sparkling resort pools, or relax with a treatment at our rejuvenating spa. Our hotel rooms and suites in Broomfield, CO, overlook the snow-capped Rocky Mountains and lush vistas, where glowing sunsets color the valley. One of the most popular hotels in Broomfield, CO, Omni Interlocken Hotel welcomes guests with five bars, cafes, and restaurants. Start your stay with breakfast at Meritage, dine overlooking the 9th green at Fairways Restaurant, or gather with friends at The Tap Room to catch a game over craft beers.
The Summit has been designed to not only focus on your business but also give you a chance to unwind, connect with other shop owners, and take time for yourself.
Our event has been handcrafted for a unique group of auto repair industry leaders who are poised for transformative growth and are eager to broaden their horizons. Is that you? Let's see if you recognize yourself in the following:
If you find yourself nodding along, then the Transformers Institute Annual Summit is for you. It's where the industry's brightest minds convene. It's where your journey to building your business' future begins!
The Transformers Institute Annual Summit is unlike any other event, it's the pinnacle of achievement, the holy grail for the independent auto repair industry. This is your chance to solidify your place among the greats. Don’t let this opportunity slip through your fingers.
Our Summit is the only time non-members can be a part of Transformers Institute and have the chance to learn from our experts and be a part of the Transformers experience. By attending the Summit, you’ll be among industry game-changers, trailblazers and the best in the business.
Imagine soaking up knowledge from the world's leading auto repair business innovators, building direct connections with industry pioneers and gaining insights from the most forward-thinking leaders in the industry.
At the Summit, your visions take form, your connections multiply and your access to resources explodes, creating a vortex of possibilities for you and your business.
But here's the catch ... our seats are limited and highly sought-after. That's why we have a selective application process to ensure a meeting of minds that can truly transform the industry.
12:00pm - 08:00pm
Registration *Lobby Area*Pickup your Name Badge and specific agenda & IPW packet for your Mastermind Meetings
6:00-8:30 pm Dinner on your own for all Attendees
6:30-8:00am - Late Registration (In-Front of
8:00 - 8:15am SUMMIT 2024 KICK-OFF - Fernando Miranda
8:15am - 9:15 am KEYNOTE SPEAKER: Scott Hallman - Hyper-growth Principles Part 1
9:15am - 09:30am - Coffee, Water, Snack Break Provided)
9:30am - 10:30am KEYNOTE SPEAKER: Scott Hallman - Hyper-growth Principles Part 2
10:30am - 10:45am -Coffee, Water, Snack Break (Provided)
10:45am - 11:45 KEYNOTE SPEAKER: Scott Hallman - Hyper-growth Principles Part 3
11:45am - 12pm Transformers Institute Updates
12:00am-1:00pm LUNCH (Provided)
1:00pm-02:00pm PRESENTATION: – Doris Barnes & Jen Davis - Your Customer Experience
2:00pm - 2:15pm BREAK
2:15pm - 3:15pm SPEAKER: PRESENTATION #2 – Ben Johnson with Repairify - State of the Industry Address
03:15pm-5:30pm VENDOR EXHIBIT:
4:30pm-5:30pm Vendor Cocktail Reception
6:00pm-7:30pm Dinner, and Entertainment
7:30-08:00pm Award Ceremony
08:00am - 12:00pm Mastermind Meetings
12:00pm - 01:00pm LUNCH (Provided)
01:00pm - 05:00pm Mastermind Meetings
5:00pm-6:00pm Vendor Cocktail Reception
06:00pm - 08:00pm DINNER Provided
08:00am - 12:00pm Mastermind Meetings Q4
12:00pm - 01:00pm LUNCH (Provided)
01:00pm - 05:00pm Mastermind Meetings
05:00pm SUMMIT 2024 Concludes
Greg is the Transformers Institute President and owner of Aspen Auto Clinic, an award winning 6-location automotive service business in Colorado. Throughout his career, Greg has worked in shops as a technician, service advisor, manager and ultimately owner. He's also a well-known industry speaker, consultant, Ratchet & Wrench speaker & editorial advisor. As the President of Transformers Institute his goal is to transform the auto industry for the good.
Fernando is the VP of Sales at Transformers Institute and an incredibly accomplished executive with more than 23 years in the automotive industry. He's held positions across the board in shops - from parts and services all the way to executive operations at Fortune 500 companies. His ability to communicate, problem solve, innovate and teach make him an invaluable resource for anyone wanting to take their auto shop business to the next level or become an entrepreneur themselves. His specialty is building and leading top-performing teams on large-scale projects.
Join us at our Transformers Institute Annual Summit for next year 2025
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