Transformative Sales Mastery


Auto Shop Growth Workshop

Nashville, Tennessee

June 20-22, 2024


Register now

Join us on Feb. 22 - 24, 2024 | Nashville, TN









Transformative Sales Mastery:

Auto Shop Growth Workshop 


Join us for the 'Transformative Sales Mastery: Auto Shop Growth Workshop', a dynamic and in-depth training program designed for auto shop owners, managers, and service advisors. In this three-day workshop, led by industry experts Greg Bunch and Doris Barnes, participants will learn advanced sales techniques and strategies to enhance their business’s profitability and customer satisfaction dramatically.


Class Schedule
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Course Highlights:

Discover the art of building deep, trust-based relationships with customers. Learn to create genuine connections that go beyond transactions, fostering loyalty and repeat business.

Unlock the secrets of the customer’s mind. Gain a deeper understanding of their motivations and needs, using this knowledge to tailor your sales approach for maximum effectiveness.

Embrace cutting-edge digital tools for vehicle inspections. Learn how they can enhance transparency with customers, thereby building trust and simplifying the sales process.

Develop a mindset geared towards success. Instill a culture within your team that prioritizes positive thinking, customer-centric strategies, and proactive sales approaches.

Transform the traditional role of service advisors. Equip them with skills to be not just service experts, but key drivers of growth, customer satisfaction, and increased revenue.

Align sales strategies across various roles within your business. Understand how unified sales approaches can significantly boost overall business performance and profitability.

Learn the nuances of effective communication that fosters strong relationships with both customers and team members, ensuring a seamless operation and customer experience.

Develop techniques to deftly handle and ‘defuse’ objections, guiding customers to reevaluate their perspectives on automotive maintenance and repair decisions.

Dive into practical, actionable strategies that can be immediately implemented to elevate sales performance, increase Average Repair Order (ARO), and ensure consistent customer satisfaction.

Managers learn specific strategies to salvage potentially lost sales opportunities, turning challenges into profitable interactions without exerting pressure on customers.

Your Instructors:

Greg Bunch-
Workshop Leader and Auto Industry Innovator

As the visionary behind the renowned Transformers Institute, Greg Bunch stands at the forefront of the automotive service industry. His journey began as a technician in 1992 and has grown Aspen Auto Clinic, a six-location business, to the pinnacle of success in automotive repair. Through his leadership, it has grown into a model of excellence and profitability. Greg's expertise isn't just in running a top-tier shop; he's a master strategist who has revolutionized how automotive businesses operate and thrive.

With an unyielding commitment to elevating industry standards, Greg has coached numerous auto shops from coast to coast, transforming them into profitable, customer-centric businesses. His approach goes beyond conventional strategies.  His remarkable success in creating and implementing a high-growth vision for auto repair shops has made him a sought-after speaker and trainer in the industry.

By personally co-leading the "Transformative Sales Mastery: Auto Shop Growth Workshop," Greg brings an unparalleled depth of real-world experience, a track record of proven success, and a passion for innovation. His hands-on experience in transforming auto shops into thriving businesses is not just informative but transformative. Participants in this workshop will gain insights from the very best in the field, learning strategies that are immediately applicable and immensely profitable. With Greg's guidance, you're not just learning; you're redefining the future of your business.

Doris Barnes-
Co-Instructor & Sales Strategist Extraordinaire

Doris Barnes is a powerhouse in the realm of sales leadership, renowned for her remarkable ability to exceed revenue targets and forge lasting client relationships. Her career is a testament to her dedication to driving business growth through innovative and strategic approaches. With a flair for building high-performing teams, Doris has consistently propelled organizations to new heights of success. Her expertise is crafting sales strategies that yield impressive results, often driving double-digit growth. Doris's deep understanding of client needs allows her to deliver custom solutions that meet and exceed expectations. Her skills as a resourceful problem-solver make her adept at navigating complex sales challenges with agility and finesse. As a co-instructor of the "Transformative Sales Mastery: Auto Shop Growth Workshop," Doris brings a wealth of experience creating, teaching, and managing one of the industry's most successful Service Advisor Training and Coaching programs. Her core competencies in relationship building, consultative sales, and client retention are complemented by her prowess in sales operations. A leader known for her integrity, empathy, and dedication to fostering talent, Doris embodies the essence of transformative leadership. Participants in the workshop will benefit immensely from her insights and exceptional ability to navigate and close substantial sales deals. Doris Barnes is not just a sales leader; she's a catalyst for change, poised to impart her wealth of knowledge and experience to those eager to excel in the competitive world of automotive service.

Your Turn To Make A Move

The workshop is offered at an exclusive price of only $1,997! This investment opens doors to transformative skills and strategies that multiply your returns and refine your sales approach.


Only one registration per transaction

Daily Schedule:

Day 1: 8:00am to 5:30pm

Day 2: 8:00am to 5:30pm

Day 3: 8:00am to 3:00pm

Self pay lunch each day

1. Punctuality Is Key: Please be on time. Each session is packed with valuable insights, and punctuality ensures you don't miss out on crucial information.

2. Full Participation Required: Active participation is essential. Engage in discussions, ask questions, and share experiences to enrich your learning and peers.

3. Limit Distractions: Please turn off or silence mobile phones and other electronic devices to maximize focus and learning. If you must take a call, please step outside to avoid disrupting the class.

4. Stay for the Entire Session: We understand your time is valuable. We encourage you to stay for the entire session each day to gain the full benefit of the workshop.

5. Use of Workbook: A comprehensive workbook will be provided for your use. Please use it to follow along with the class, take notes, and complete exercises as instructed.

6. Respectful Interaction: Foster a positive learning environment through respectful and considerate interaction with instructors and fellow participants.

7. Open Mindset: Come with an open and eager mind. Be ready to challenge your preconceptions and embrace new ideas and strategies.

8. Confidentiality and Trust: What's shared in the workshop stays in the workshop. Respect the privacy and confidentiality of your fellow participants' shared experiences and insights.

9. Post-Workshop Engagement: After the workshop, apply what you've learned and stay connected with your peers and instructors for continued learning and support.

10. Feedback and Improvement: We value your feedback. Please share your thoughts and suggestions at the end of the workshop to help us continually improve.

EARNINGS DISCLAIMER: Our trainings, coaching, programs and events are designed for you to build the business of your dreams and gain the income you deserve so that you can create massive impact in your community. Our programs take a lot of work and discipline just like any worthwhile endeavor or professional continuing education program. As stipulated by law, we can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools or strategies. Your results in life are up to you, we just provide the blue print. Agreed? We just want to help by giving great content, coaching, direction, and strategies. You should know that all products and services by our company are for educational and informational purposes only. Nothing on this page, any of our websites, previous results or any of our content or curriculum is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. *Statements contained here were made by individuals who participated in our training. Transformers Institute did not pay any consideration for these statements.

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